The blooming cherry blossoms aren’t the only signs of spring color at the Cherry Hill mall these days. According to this recent article in the Courier Post, Del Sol’s color-changing clothing and accessories are also providing customers with more colorful options to go with their springtime wardrobes.
SJ SHOPPING: If you liked ‘The Dress,’ you’ll love this store
By Eileen Smith of the Courier-Post
We know that colors change under different lights.
The perfect shade of foundation in the department store makes us look jaundiced in the clear light of day. The green sweater that highlights our eyes makes us look like a lizard when the sun goes down.
At Del Sol (http://www.delsol.com/), the colors on clothes and accessories change by design when they are exposed to sunlight. Christened in Utah in 1994, the concept was quickly launched on cruise ships and migrated to land.
There are now more than 100 retail shops on terra firma, including the recently opened Del Sol at Cherry Hill Mall, just in time for spring.
Among the goods for men, women and children: T-shirts with graphics that change from multi-colors to black and white; nail polish that flares from white to red; Disney-themed sunglasses that magically transform their shades; and board shorts for boys with shark prints that mutate from chocolate brown to sea blue.
The Cherry Hill location, next to Express, is the first location in New Jersey and the greater Philly market.